With the Admiral 72, the curtain officially rose on the collaboration between Admiral, a brand of The Italian Sea Group, and Giorgio Armani. (Here all our post about Admiral and The Italian Sea Group).
An unforgettable evening
Parading down the catwalk, in an exceptional setting and on an evening that will forever remain indelible in the history of Italian yachting, was the Admiral 72 by Giorgio Armani.
Yes, you read that right. For the first time ever, the designer, with the support of his team and the collaboration of the Admiral Style Centre, developed the design for an out-of-the-ordinary 72-metre. The designer’s hand has left its mark on both the exterior and the way the interior has been designed.
Admiral 72, a strong character
The end result, as far as could be seen when observing the hull and superstructure unveiled for the first time during the event, reveals meticulous research work.
The architectural imprint delivers to the eye a profile with a decisive, monolithic character and highlights important geometries that merge with soft, curved structural elements.
Despite its imposing dimensions, the 72-metre conveys an idea of lightness and dynamism that is further enhanced by the presence of large glass surfaces.
The interior focuses on light
The theme of light is one of the central aspects around which the interior design was developed. Here too, judging by the renderings, the Giorgio Armani style has married the idea of discreet, refined luxury and the choice to focus on whispering tones.
Admiral 72, statements by Giovanni Costantino
“This mega-yacht, the result of an exciting partnership of which I am extremely proud, represents further confirmation of our ability to measure ourselves in unique and increasingly ambitious projects with brands of excellence ‘Made in Italy’, with which we share the same values,” comments Giovanni Costantino, Founder & CEO of The Italian Sea Group,
“Giorgio Armani is synonymous with timeless elegance and refinement and his stylistic vision has contributed to further enhance our aesthetic sensitivity. This new yacht is projected to be a stylistic reference in its positioning also in function of the countless comments and considerations received from the various operators in the sector.
This confirms our business model oriented towards the customisation of every detail to make each of our works absolutely unique in keeping with the vision and desire of each owner,” concludes Costantino.
Genesis of a project
It all began in Milan in 2019 when Giovanni Costantino, walking through the streets of downtown Milan, came across the window of Armani Casa. That was the moment that sparked the President and founder of The Italian Sea Group to contact the brand and explore the possibility of starting a collaboration. Thanks also to the support of Fabrice Gouffran, director of Armani/Casa & Hotel, negotiations got under way and after eight months the agreement seemed to have been reached. Everything has been defined down to the last detail, but there is still one last piece missing.
An emotional meeting
Costantino himself recalls: ‘Giorgio Armani had the last word. That’s why we arranged an appointment in Milan to meet him in person. It was an emotional moment. It was a very pleasant and cordial chat of about twenty minutes, at the end of which Armani stood up, thanked me and took his leave. At that point I turned to Gouffran and asked him how it had gone, but he didn’t have time to answer me when I saw Mr Armani return. He was holding a large book in his hand which he placed on the table and after opening it, drawing a sketch for me, he said: ‘Giovanni, this is the first yacht I design for you.
The rest is history. Or rather a story that has just begun and will be concluded in early 2024 when the first Admiral 72 by Giorgio Armani will be delivered to her owner.
Giorgio Armani and the sea
“The sea and design are two great passions of mine. With this new collaboration I have extended my idea of interior design to the nautical world, in which, as in fashion, aesthetics and function come together in a natural and elegant style. It is a very stimulating project that has allowed me to create customised environments with Armani/Casa, like made-to-measure clothes, with the same craftsmanship in the choice of materials and workmanship,” said Giorgio Armani, Chairman and Sole Director of the Armani Group.
Admiral 72, a first for Giorgio Armani
It is the first time ever that the designer has ventured into a project of this magnitude. After fashion, and hotellerie, to name but two, Armani is also making his debut on the big nautical stage.
An entrance through the front door in light also of the experience the designer has gained as a shipowner. I had the honour and privilege of interviewing Giorgio Armani on two occasions.
At the time, I was managing director of Yacht Capital and Yacht Design, which first unveiled the Mariù and then Maìn to the public at large, still considered two examples that set the standard for certain solutions considered avant-garde in those years, such as the decision to use teak for the flooring of the Mariù’s interiors, which took little time to become a reference for the sector.
A story destined to repeat itself. The interiors of the Admiral 72 by Giorgio Armani are marked by a decisive yet relaxed décor, the overall harmony is provided by the combination of elements skilfully fused into an unquestionably exclusive unicum.
The apparent minimalism finds its counterpoint in the use of precious and refined materials, fine handcrafted finishes and the skilful mix of soft or vibrant colours. Natural light plays a central role and becomes part of the interior design thanks to the large, full-height glazed openings.
This solution visually resets the distance with the surrounding environment, which in this way emotionally enriches the experience of living on board.