Skip links

The new issue is born!

Constraints as opportunities. Limitations as a way of breaking new ground. The ability to provide concrete responses to real needs. That is design in a nutshell. With designers taking centre stage in the process today more than ever. There is a revolution going on and it will soon completely change how we perceive road mobility. The advent of electrification, the rush to achieve the ambitious zero emissions target are just a couple of the elements that will rewrite the rules of design in the car world in the not-too-distant future. In our interview with BMW Group design director Adrian van Hooydonk maintains technology will play a pivotal role in the fascinating journey to the future. So what has all that to do with yacht design in particular and the nautical sector in general? At first sight, very little. But in reality more than one might think. Sooner or later, the huge amount of R&D going on in the car industry will have a knock-on effect on our own. Sustainability and electric and hybrid propulsion are the order of the day not just in the small- to-medium section of the market but also at the very top end. It is difficult to predict exactly what will happen in the future but change is most definitely here already. All the yards and brands conscious of the subject have come up with their own hybrid or electric recipe. But cross- contamination between sectors will increasingly focus on technology as the car world quite literally drives this new revolution.

Leave a comment